Pininfarina is an Italian design firm founded in 1930, renowned for its work in automotive design. The company has collaborated with various prestigious car manufacturers, including Ferrari, Maserati, and Alfa Romeo, creating iconic vehicles that blend aesthetics with performance. In addition to automotive design, Pininfarina has expanded its expertise into other areas, such as industrial design and architecture. The firm is known for its innovative approach and commitment to quality, making it a significant player in the global design industry.