Peter Jones Enterprises is a business founded by British entrepreneur Peter Jones, known for his role on the television show Dragons' Den. The company focuses on various sectors, including retail, technology, and property, aiming to invest in and develop innovative ideas and products. The enterprise is recognized for its commitment to supporting entrepreneurs and startups. Through strategic investments and mentorship, Peter Jones Enterprises helps emerging businesses grow and succeed in competitive markets, fostering a culture of innovation and entrepreneurship in the UK.