Performance makeup refers to specialized cosmetics designed for use in theatrical performances, film, and other live events. This type of makeup is formulated to withstand intense lighting, long hours, and physical activity, ensuring that the appearance remains intact throughout the performance. It often includes products that are more pigmented and durable than everyday makeup. Artists use performance makeup to create specific characters or enhance facial features for visibility on stage or screen. Techniques may involve contouring, bold colors, and unique designs to convey emotions or themes. This makeup is essential for actors, dancers, and performers to effectively communicate their roles to the audience.