PC Financial is a financial services provider in Canada, primarily known for its banking and investment products. It operates under the umbrella of Loblaws, a major grocery retailer, and offers services such as high-interest savings accounts, credit cards, and investment options. Founded in 1997, PC Financial aims to provide accessible and affordable financial solutions to Canadians. The company is recognized for its no-fee banking services and rewards programs, allowing customers to earn points that can be redeemed for groceries and other products at Loblaws stores.