Onitsuka Tiger is a Japanese athletic footwear brand founded in 1949 by Kihachiro Onitsuka. Initially focused on basketball shoes, the brand quickly expanded to various sports, becoming known for its innovative designs and high-quality materials. In the 1960s, Onitsuka Tiger gained international recognition when its shoes were worn by athletes in the 1964 Tokyo Olympics. Today, the brand is celebrated for its retro-inspired sneakers, blending classic styles with modern trends, appealing to both sports enthusiasts and fashion-conscious consumers.