On-demand streaming is a technology that allows users to access and watch video or listen to audio content whenever they choose, rather than at a scheduled time. This service is commonly provided by platforms like Netflix, Spotify, and YouTube, enabling users to select from a vast library of movies, shows, and music. Unlike traditional broadcasting, where content is aired at specific times, on-demand streaming offers flexibility and convenience. Users can pause, rewind, or fast-forward through content, making it easier to enjoy entertainment on their own terms. This has transformed how people consume media in the digital age.