The OODA Loop is a decision-making framework developed by military strategist John Boyd. It stands for Observe, Orient, Decide, and Act. This cycle helps individuals and organizations respond effectively to changing situations by continuously gathering information, analyzing it, making decisions, and taking action. The OODA Loop emphasizes the importance of speed and adaptability in decision-making. By quickly moving through the loop, one can outpace opponents and gain a competitive advantage. This concept is widely used in various fields, including business, sports, and emergency response, to improve strategic thinking and operational effectiveness.