Novo Conceito is a Brazilian publishing house founded in 2003, known for its focus on literature and self-help books. The company aims to inspire readers through a diverse range of genres, including fiction, non-fiction, and children's literature. Over the years, Novo Conceito has gained popularity for its innovative marketing strategies and strong social media presence. The publisher collaborates with various authors, both established and emerging, to bring fresh voices to the literary scene in Brazil.