Nippon Television Holdings, often referred to as NTV, is a major Japanese media company based in Tokyo. Founded in 1953, it operates Japan's first commercial television station, Nippon Television, which broadcasts a variety of programs, including news, dramas, and entertainment shows. The company is known for producing popular content that appeals to a wide audience. In addition to television broadcasting, Nippon Television Holdings is involved in various media-related businesses, including film production and distribution. The company also invests in digital media and streaming services to adapt to changing viewer habits and maintain its competitive edge in the evolving media landscape.