Niort is a town located in the western part of France, specifically in the region of Nouvelle-Aquitaine. It serves as the capital of the Deux-Sèvres department and is known for its rich history and charming architecture. The town is situated along the banks of the Sèvre Niortaise river, which adds to its picturesque landscape. The economy of Niort is diverse, with a strong emphasis on the insurance and mutual insurance sectors. It is home to several major insurance companies, making it a significant hub for this industry in France. Additionally, Niort offers various cultural attractions, including museums and historical sites, making it an appealing destination for visitors.