New Brighton is a seaside resort located in Merseyside, England, situated on the north bank of the River Mersey. It is part of the metropolitan borough of Wirral and is known for its sandy beaches, promenade, and views of the Liverpool skyline. The area has a rich history, having developed as a popular holiday destination in the 19th century. The town features several attractions, including the New Brighton Pier, amusement arcades, and the Floral Pavilion Theatre. New Brighton is also home to various parks and recreational areas, making it a popular spot for both locals and visitors seeking leisure activities by the sea.