New Balance is an American footwear and apparel company founded in 1906. It is known for producing high-quality athletic shoes, particularly running shoes, that emphasize comfort and support. The brand has a reputation for using innovative technology in its products, catering to various sports and fitness activities. The company is also recognized for its commitment to domestic manufacturing, with a significant portion of its shoes made in the United States. New Balance offers a wide range of sizes and widths, making it a popular choice for individuals seeking a better fit in their athletic footwear.