The "Neue Klasse" refers to a series of compact sedans produced by BMW in the 1960s. Launched in 1962, this model line marked a significant shift for the company, introducing modern design and engineering principles. The Neue Klasse models were known for their sporty performance and innovative features, helping to establish BMW as a leading manufacturer in the automotive industry. The success of the Neue Klasse played a crucial role in BMW's financial recovery during that era. It laid the groundwork for future models and solidified the brand's reputation for producing high-quality, performance-oriented vehicles. This series is often credited with shaping the identity of BMW as a premium carmaker.