Mr. Natural is a comic strip character created by cartoonist Robert Crumb in the late 1960s. He embodies the counterculture movement of the time, promoting a carefree lifestyle and a return to nature. Mr. Natural is often depicted as a bearded, wise figure who offers advice and critiques modern society. The character is known for his humorous and sometimes absurd interactions with other characters, reflecting the social issues of the era. Mr. Natural's philosophy emphasizes simplicity, authenticity, and a rejection of materialism, making him a symbol of the hippie movement and alternative lifestyles.