A movie release refers to the official launch of a film for public viewing. This event typically includes screenings in theaters, and it may also involve digital platforms such as streaming services. The release date is often strategically chosen to maximize audience attendance and box office revenue. Marketing campaigns usually accompany a movie release, featuring trailers, posters, and promotional events. These efforts aim to generate excitement and attract viewers. The success of a movie release can be measured by ticket sales, critical reviews, and audience reception, influencing future projects in the film industry, including sequels or adaptations of related works.