Moe is a Japanese term that describes a feeling of affection or adoration towards characters in anime, manga, or video games. This sentiment often arises from the characters' cute or endearing traits, such as their appearance, personality, or behavior. Fans may feel a strong emotional connection to these characters, leading to a desire to protect or support them.
The concept of Moe has become a significant aspect of otaku culture, influencing merchandise, fan art, and conventions. It can also extend to real-life individuals or pets, where people express similar feelings of fondness and attachment.