The Mermaid Festival is an annual event celebrated in various coastal towns, often featuring activities that highlight the beauty and mystery of mermaids. The festival typically includes parades, live music, art displays, and family-friendly activities, attracting both locals and tourists. Many festivals also host costume contests where participants dress as mermaids, showcasing creativity and craftsmanship. Additionally, some events may include educational programs about marine life and conservation, promoting awareness of ocean health and the importance of protecting aquatic ecosystems.