Media types refer to the various formats used to present information and content. Common media types include text, images, audio, and video. Each type serves a different purpose and can be used individually or in combination to enhance communication and engagement. In the digital world, media types are often categorized by their delivery methods, such as print media, broadcast media, and online media. Understanding these categories helps creators choose the most effective way to reach their audience, ensuring that the message is conveyed clearly and effectively.