A media franchise is a collection of related products and works that share a common brand, story, or characters. This can include movies, television shows, video games, books, and merchandise. The goal of a media franchise is to create a cohesive universe that attracts fans and generates revenue across multiple platforms. Successful media franchises often expand their narratives through sequels, spin-offs, and adaptations. Examples include Star Wars, Marvel Cinematic Universe, and Harry Potter. These franchises leverage their popularity to create a wide range of products, ensuring that fans remain engaged and invested in the brand.