Maybelline is a popular cosmetics brand known for its wide range of makeup products. Founded in 1915, it started with a simple mascara formula created by a young entrepreneur named Tom Lyle Williams. Over the years, Maybelline has grown into a global brand, offering everything from foundations and lipsticks to eyeshadows and skincare. The brand is recognized for its innovative products and trendy advertising campaigns, often featuring famous models and celebrities. Maybelline aims to empower individuals to express their unique beauty, making makeup accessible and fun for everyone, regardless of age or skin type.