Max Mara is an Italian luxury fashion brand founded in 1951 by Achille Maramotti. Known for its elegant and timeless designs, the brand specializes in women's ready-to-wear clothing, particularly coats and outerwear. Max Mara emphasizes high-quality materials and craftsmanship, making it a favorite among fashion-conscious women. The brand has a global presence, with boutiques in major cities around the world. Max Mara is also recognized for its commitment to innovation and sustainability in fashion. Over the years, it has collaborated with various designers and artists, further enhancing its reputation in the luxury market.