Max Bialystock is a fictional character from the musical and film The Producers, created by Mel Brooks. He is a down-on-his-luck Broadway producer who schemes to make money by producing a guaranteed flop. Max is known for his flamboyant personality and his ability to charm others, despite his questionable ethics. In the story, Max teams up with a timid accountant named Leo Bloom to execute his plan. Together, they aim to raise funds for a theatrical production that they believe will fail, allowing them to pocket the excess money. Max's character embodies ambition and desperation in the world of theater.