Magnetic Ride Control is an advanced suspension system used in vehicles to enhance ride quality and handling. It utilizes magnetorheological fluid, which changes its viscosity in response to an electric current. This allows the system to adjust the firmness of the shock absorbers in real-time, providing a smoother ride on various road conditions. The technology was first developed by General Motors and is commonly found in high-performance cars and luxury vehicles. By continuously monitoring road conditions and driver inputs, Magnetic Ride Control optimizes suspension settings, improving stability and comfort while driving.