The MTV Africa Music Awards (MAMA) is an annual music awards ceremony that celebrates the best in African music. Established in 2008, the event recognizes artists across various genres and highlights their contributions to the music industry. The awards aim to promote African talent and culture on a global stage. The ceremony features performances from top artists and includes categories such as Best Male, Best Female, and Song of the Year. The event is organized by MTV Base Africa and often takes place in different African cities, showcasing the continent's diverse musical landscape.