Lori Loud is a fictional character from the animated television series The Loud House, which airs on Nickelodeon. She is the eldest daughter of the Loud family, having five younger sisters. Lori is known for her teenage personality, often displaying a mix of confidence and occasional frustration with her siblings. Lori is characterized by her long brown hair and her love for social media and her phone. She often takes on a leadership role among her sisters and is protective of them, though she can also be sassy and sarcastic at times. Her character adds depth to the show's exploration of family dynamics.