Livelo is a loyalty program based in Brazil that allows members to earn points through various activities, such as shopping, traveling, and using services from partner companies. These points can be redeemed for rewards, including flights, hotel stays, and products from a wide range of brands. The program is designed to enhance customer engagement and provide value to users by offering personalized rewards. Members can track their points and manage their accounts through the Livelo website or mobile app, making it easy to see available options and redeem rewards efficiently.