Lior Cohen is a prominent figure in the music industry, known for his role as a music executive and entrepreneur. He has worked with various artists and record labels, helping to shape the careers of many musicians. Cohen is particularly recognized for his leadership at YouTube, where he served as the Global Head of Music, overseeing the platform's music strategy and partnerships. Before joining YouTube, Cohen held significant positions at Warner Music Group and Def Jam Recordings. His experience spans multiple aspects of the music business, including artist development, marketing, and digital strategy. Cohen's influence has made him a key player in the evolution of music consumption in the digital age.