"Launch Title" refers to the initial release of a product, often in the context of video games, software, or technology. It marks the first time a new title becomes available to the public, generating excitement and anticipation among consumers. This event is crucial for developers and publishers as it sets the stage for future sales and user engagement. Typically, a launch title is accompanied by marketing campaigns and promotional events to attract attention. For example, a new gaming console may feature several launch titles that showcase its capabilities, helping to establish its presence in the market. These titles often play a significant role in the overall success of the product, influencing consumer perceptions and sales.