Laduma Ngxokolo is a South African designer known for his vibrant knitwear that celebrates African culture and heritage. He founded the brand Maxhosa by Laduma, which focuses on traditional Xhosa patterns and colors, blending them with contemporary fashion. His work has gained international recognition, showcasing the beauty of African craftsmanship. Ngxokolo's designs often incorporate intricate motifs inspired by Xhosa beadwork and textiles, making each piece unique. He aims to promote sustainable fashion by using locally sourced materials and supporting local artisans. His contributions to the fashion industry highlight the importance of cultural identity and innovation in design.