LUV is the stock ticker symbol for Southwest Airlines, a major American airline known for its low-cost fares and no-frills service. Founded in 1967, Southwest has become one of the largest domestic carriers in the United States, operating numerous flights across the country. The airline is recognized for its unique boarding process and friendly customer service. Investors often track LUV to gauge the airline's financial performance and market trends. The stock's value can be influenced by various factors, including fuel prices, travel demand, and economic conditions. As a publicly traded company, Southwest Airlines provides regular updates on its earnings and operational metrics.