The Kuleshov Effect is a film editing phenomenon that demonstrates how viewers derive meaning from the juxtaposition of images. Named after Russian filmmaker Lev Kuleshov, this effect shows that the same facial expression can evoke different emotions depending on the surrounding context. For example, a neutral face can be interpreted as happy, sad, or indifferent based on the images that precede or follow it. This effect highlights the power of editing in storytelling and how filmmakers can manipulate audience perception. By carefully selecting and arranging shots, directors can guide viewers' emotional responses, making the Kuleshov Effect a fundamental concept in cinema and visual media.