The "Knowledge Gap" refers to the difference in information and understanding between different groups of people. This gap can arise due to various factors, such as socioeconomic status, education level, or access to technology. For example, individuals with higher education may have more access to information about health and wellness compared to those with less education. This concept is important in fields like education and public health, as it highlights the need for targeted communication strategies. By addressing the knowledge gap, organizations can ensure that all individuals receive the information they need to make informed decisions, ultimately promoting equity and improving outcomes.