Klar is a financial technology company that offers a digital banking platform, primarily focused on providing users with a seamless and user-friendly experience. It allows customers to manage their finances through a mobile app, offering features such as budgeting tools, expense tracking, and payment services. Klar aims to simplify banking for individuals and small businesses. Founded in Mexico, Klar is part of the growing trend of neobanks, which are financial institutions that operate exclusively online without traditional physical branches. The platform is designed to cater to the needs of a tech-savvy generation, promoting financial inclusion and accessibility for all users.