K-Pop agencies are companies that manage and promote K-Pop artists and groups. They are responsible for training performers, organizing music releases, and planning promotional activities. These agencies play a crucial role in shaping the careers of artists, helping them develop their skills in singing, dancing, and public appearances. Some of the most well-known K-Pop agencies include SM Entertainment, YG Entertainment, and JYP Entertainment. Each agency has its unique style and roster of artists, contributing to the diverse landscape of the K-Pop industry. They also handle contracts, marketing, and international collaborations to expand their artists' reach.