Jujuy Province is located in the northwest region of Argentina. It is known for its diverse landscapes, which include mountains, valleys, and salt flats. The province is home to the Quebrada de Humahuaca, a UNESCO World Heritage site famous for its colorful rock formations and rich indigenous culture. The capital city of Jujuy is San Salvador de Jujuy, which serves as the administrative and cultural center of the province. Jujuy is also recognized for its traditional festivals, such as the Carnaval Jujeño, showcasing local music, dance, and customs that reflect the province's vibrant heritage.