James Jebbia is an American entrepreneur and the founder of the popular streetwear brand Supreme. Born on July 24, 1963, in New York City, he has played a significant role in shaping urban fashion since the brand's inception in 1994. Jebbia's vision for Supreme combined skate culture with high fashion, making it a staple in both communities. Under Jebbia's leadership, Supreme has become known for its limited product releases and collaborations with various artists and brands, including Louis Vuitton and Nike. His innovative marketing strategies and focus on exclusivity have contributed to the brand's cult-like following and significant influence in the fashion industry.