Interruption, often referred to as disruption, occurs when a process or activity is unexpectedly halted or altered. This can happen in various contexts, such as in business, where a new technology or competitor changes the market landscape, forcing companies to adapt. Disruption can also occur in daily life, like when a phone call interrupts a conversation. In the context of technology, disruption frequently leads to innovation, as businesses must find new ways to meet changing demands. For example, the rise of streaming services disrupted traditional cable television, prompting networks to rethink their distribution strategies and content delivery methods.