The International Trade Centre (ITC) is a joint agency of the World Trade Organization (WTO) and the United Nations. It focuses on helping small and medium-sized enterprises (SMEs) in developing countries to enhance their international trade capabilities. By providing technical assistance, training, and market intelligence, the ITC aims to promote sustainable economic growth and development. ITC's initiatives include capacity-building programs, trade promotion activities, and the development of trade-related tools and resources. The organization works closely with various stakeholders, including governments, businesses, and trade support institutions, to create a more inclusive global trading environment.