The International Trade Administration (ITA) is a U.S. government agency that promotes American businesses in the global market. It provides resources and support to help companies export their products and services, ensuring they can compete effectively abroad. The ITA also conducts research and analysis on international trade trends to inform businesses and policymakers. Additionally, the ITA works to enforce trade laws and agreements, protecting U.S. interests in international commerce. By fostering a fair trading environment, the agency aims to enhance economic growth and job creation within the United States, benefiting both businesses and consumers.