Indo Pop is a genre of music that blends traditional Indonesian sounds with modern pop elements. It emerged in the late 20th century and incorporates various influences, including Western pop, rock, and traditional Indonesian music. Artists often use catchy melodies and relatable lyrics to appeal to a wide audience. The genre gained popularity in the 1990s, with artists like Raisa and Glenn Fredly leading the way. Indo Pop is characterized by its vibrant rhythms and diverse instrumentation, making it a significant part of Indonesia's contemporary music scene. It continues to evolve, reflecting the country's rich cultural heritage.