Indian pop music is a vibrant genre that blends traditional Indian sounds with contemporary styles. It often features catchy melodies, rhythmic beats, and a mix of languages, primarily Hindi and regional dialects. Artists like Daler Mehndi and Alisha Chinai have popularized this genre, making it accessible to a wide audience. The rise of Indian pop music began in the late 1980s and 1990s, coinciding with the advent of music videos and cable television. This era saw the emergence of iconic albums and performances, which helped shape the music scene. Today, Indian pop continues to evolve, incorporating influences from global music trends.