"I Love New York" is a popular slogan and logo that represents the city of New York City. Created in 1977 by graphic designer Milton Glaser, the design features a bold, simple font with a red heart symbol replacing the word "love." It has become an iconic representation of the city's spirit and charm. The slogan is often used in various merchandise, including t-shirts, mugs, and posters, attracting both tourists and locals. It embodies the pride and affection many people feel for New York, highlighting its vibrant culture, diverse communities, and unique attractions.