Hypnosis Mic is a multimedia project created by King Records that combines music, anime, and live performances. It features male characters who engage in rap battles using microphones that have hypnotic powers, allowing them to influence others through their lyrics. The project has gained popularity for its unique blend of storytelling and music. The characters are divided into different factions, each representing a specific area in a fictional version of Tokyo. Each faction has its own distinct style and themes, contributing to the overall narrative and character development within the Hypnosis Mic universe.