Home Instead is a senior care service that provides personalized support to older adults in their homes. Founded in 1994, it focuses on enhancing the quality of life for seniors by offering companionship, assistance with daily activities, and specialized care for those with conditions like Alzheimer's or dementia. The organization operates through a network of franchises, allowing local caregivers to deliver tailored services based on individual needs. Home Instead aims to help seniors maintain their independence while ensuring they receive the care and support necessary for their well-being.