Guinness World Records Limited is a global authority on record-breaking achievements. Founded in 1955, it publishes an annual book that features a wide range of world records, from the extraordinary to the bizarre. The organization verifies and documents records, ensuring they meet specific criteria before being recognized. The company operates in over 100 countries and has expanded its reach through various media, including television shows and online platforms. Guinness World Records aims to inspire people to push their limits and achieve greatness, celebrating human creativity and determination across diverse fields.