A global enterprise is a business that operates on an international scale, engaging in trade and commerce across multiple countries. These companies often have a diverse workforce and supply chain, allowing them to tap into various markets and resources. Examples of global enterprises include Apple, Coca-Cola, and Toyota, which have established a presence in numerous nations. To succeed, global enterprises must navigate different cultures, regulations, and economic conditions. They often adapt their products and marketing strategies to meet local preferences while maintaining a consistent brand identity. This adaptability is crucial for competing in the global marketplace.