The Geneva Motor Show is an annual automotive event held in Geneva, Switzerland. It showcases the latest innovations and designs from car manufacturers around the world. The show typically features new vehicle launches, concept cars, and advancements in automotive technology, attracting industry professionals and car enthusiasts alike. Established in 1905, the Geneva Motor Show has become one of the most prestigious auto shows globally. It serves as a platform for manufacturers to unveil their latest models and engage with the public. The event usually takes place in March and draws significant media attention, highlighting trends in the automotive industry.