GVWR stands for Gross Vehicle Weight Rating. It is the maximum weight a vehicle is rated to safely carry, including its own weight, passengers, cargo, and any additional equipment. This rating is crucial for ensuring that the vehicle operates safely and efficiently without risking damage or accidents. Manufacturers determine the GVWR based on the vehicle's design and construction. It is typically found on a label inside the driver's door or in the owner's manual. Exceeding the GVWR can lead to increased wear and tear on the vehicle, reduced handling, and potential legal penalties.