Fearmongering is the act of deliberately spreading fear or anxiety about a particular issue, often to manipulate public opinion or behavior. This tactic can be used in various contexts, including politics, media, and advertising, where exaggerated claims or misleading information are presented to provoke a strong emotional response. The goal of fearmongering is typically to influence people's decisions or actions, such as voting for a specific candidate or purchasing a product. It can create a sense of urgency or crisis, leading individuals to react without fully understanding the situation, which can ultimately distort public perception of issues like climate change or public health.