Fashion retail encompasses the sale of clothing, accessories, and footwear to consumers. It includes various formats such as brick-and-mortar stores, online platforms, and pop-up shops, catering to diverse customer preferences and shopping habits. Major players in this industry range from luxury brands to fast fashion retailers, each targeting different market segments.
The rise of e-commerce has transformed fashion retail, allowing consumers to shop from the comfort of their homes. This shift has led to increased competition and innovation, with retailers leveraging technology to enhance the shopping experience. Social media also plays a crucial role in shaping trends and influencing consumer behavior.